Est. 2025 · Helen, Georgia
Helen merch, designed by people who live here
Designs drawn from the alpine village, the Chattahoochee, and the ridges around them. Printed to order and shipped anywhere.
In season now
Helen Oktoberfest Merch
On now in Helen, through November 110 designs
Fresh off the mountain
Featured Goods
SweatshirtsGuten Tag Y'all Sweatshirt (Dark)
From $59.99
DrinkwareHelen Oktoberfest 2026 Alpine Hat Mug
$21.99
TeesAlpine Hat Tee (Dark)
From $29.99
SweatshirtsGuten Tag Y'all Sweatshirt (Light)
From $59.99
DrinkwareHelen Oktoberfest 2026 Festhalle Mug
$21.99
TeesProst Y'all Tee
From $29.99
Our story
We live here. Most Helen merch is made by people who do not.
You can tell the difference. The same clip-art lederhosen and the same three fonts, printed by a company that could just as easily be selling Gatlinburg next week.
Todd and Jenny Chandler live in Helen, with Mount Yonah filling the view from the back deck. Every design starts with somewhere real: the river and the tubers on it, the trails and waterfalls above town, the ridgelines, and whatever the season is doing to all of it.
Every piece is printed to order and shipped free, so nothing sits in a warehouse and nothing goes to waste.
